MY REFLECTIONS AND ARTICLES IN ENGLISH
STOP TRYING TO BE RESILIENT. START SURRENDERING THE RIGHT WARS.
There is a peculiar type of executive who navigates financial crises, brutal restructurings, and market collapses while maintaining a strategic clarity that borders on the incomprehensible. It is not emotional coldness. It is not calculated insensitivity. It…
THE RIVER CHANGES. YOU CHANGE. WHY DOES YOUR LIFE ACT AS IF NOTHING CHANGES?
A silent paradox operates at the center of your existence: you believe you live the same day repeatedly, when in fact you have never stepped into the same moment twice. The illusion of continuity seduces your perception,…
YOU’RE NOT LOSING YOUR MIND. YOU’RE CHOOSING WHAT TO FORGET.
He woke up at 6 a.m. Checked emails before leaving the bed. Responded to messages in traffic. Attended six consecutive meetings. Ate lunch in 12 minutes while staring at a screen. Worked until 8 p.m. Dined while…
IDP: INDIVIDUAL DEVELOPMENT PLAN OR INSTITUTIONAL DOMESTICATION PLAN?
When you receive your IDP for the first time, it comes in that elegant folder, with your name printed on the cover. Technical competencies on one side, behavioral ones on the other. A spider chart showing where…
YOU DON’T HAVE AN ESSENCE. YOU HAVE POSSIBILITIES. AND THAT CHANGES EVERYTHING.
Ana woke up at 5:30 AM to meditate. Then, she posted her morning journaling routine on Instagram, followed by an organic coffee while reading about Stoicism. In the afternoon, she had her weekly therapy session where she…
THE INVISIBLE VIOLENCE OF CORPORATE COMMUNICATION
There is a peculiar form of violence that does not manifest in shouts or explicit prohibitions. It dwells in the space between what was said and what should have been understood. It resides in the distance between…
WHY COULDN’T ANYONE SAY THE EMPEROR WAS NAKED?
Today, talking with an old-guard telecom friend who worked at Motorola, we reminisced about those effervescent years — 1997, 1998 — when the telecom market was boiling. The privatization of Telebrás, GSM towers sprouting by the thousands,…
WHY YOUR POWER ONLY EXISTS IF YOU DESTROY IT
When I read this sentence in Timothy R. Clark’s book on psychological safety, something froze inside me. I couldn’t detach that idea from the reality I experience every day — in organizational consulting, in executive coaching processes,…
THERAPY DOES NOT ABSOLVE YOU
Something deeply disturbing is happening in the waiting rooms of contemporary therapists’ offices. I’m not referring to the usual anxiety of those seeking help — that is legitimate, and often moving. I’m talking about something else: the…
DO NOT BE MISTAKEN — THE MIDDLE WAY IS NOT BALANCE
You have likely heard of the “middle way.” You have probably read or heard this expression dozens of times being used as a synonym for balance, moderation, common sense. As if there were, between two extremes, a…
